I don't like FNAF-style games. Jumpscares don't really scare me so much as annoy me-- I already live with hypersensitivity to audio so the microwave basically jumpscares me daily lol-- and I don't find animatronics creepy. Actually, they are one of my pet interests and for a while my ambition in life was to be the live manual override actor for one at places where they use them for birthday parties and stuff. Sadly, most places just use a pimpley teenager in a costume now. I digress. I did try the first game, and found Five Nights at Wario's to be sort-of interesting for the short length of it but it isn't something I've ever wanted to go back to.
I think genres always were very blended-- Resident Evil is just a clunky third-person shooter, isn't it? So that's why they said no, no let's market it as a survival horror game. Go look up Simulation games and you get everything from Animal Crossing which is about collecting furniture, The Sims which is either a domestic economic simulation / resource management game (or, in the case of sims 4 a roguelike glitch simulator where if you can even play the game at all may as well be procedurally generated). Also you have your Civic Planning games like the Sim City entries and Cities Skylines. And of course there's things like Goat Simulator in there, too. It's a huge mess.
Then you have Pikmin, which is a single-player RTS, but it's marketed as more of an action and time management game-- although I've played enough Starcraft 2 to know you have to manage your time and resources in that, plenty. Why does one game call itself an RTS and another not?
Marketing. Game genres are all up to marketing. They're helpful because when marketing is in touch with the team and accurate it helps you identify what the strong point of the game is. Peggle actually has a (somewhat silly) but charming story in it-- but if you don't enjoy arcade puzzle games the story won't carry the game for you. I think now marketing people just want to use whatever is popular, meaning they are just useless tag now.