Alexander. Posted March 14, 2019 Posted March 14, 2019 Do you think manufacturers and gaming companies are targeting their video games towards a specific gender at all? Of course computer amusements are gender neutral, there's no argument about that. Share your opinion please on this matter and elaborate why.
skyfire Posted March 15, 2019 Posted March 15, 2019 I think they are making use of the gender neutrality and forcing people to play diverse genders. How much that will be successful is a bit debated.But there is going to be money no matter what type of game you make. I think where this trend takes would be an interesting experience to try out. DC 1
Alyxx Posted March 15, 2019 Posted March 15, 2019 For most AAA games it feels like they are trying to target both demographics with things that cater to both. And with most games nowadays giving you the option to play as both genders, I feel they are very gender neutral. I think gender marketing is more common in the toy business to be honest. As well as TV and cinema tends to sometimes have content that is specifically gender targeted. Not saying there aren't games that are very specifically gender targeted, but they're not that common. DC 1
UleTheVee Posted March 16, 2019 Posted March 16, 2019 6 hours ago, Alyxx said: For most AAA games it feels like they are trying to target both demographics with things that cater to both. And with most games nowadays giving you the option to play as both genders, I feel they are very gender neutral. I think gender marketing is more common in the toy business to be honest. As well as TV and cinema tends to sometimes have content that is specifically gender targeted. Not saying there aren't games that are very specifically gender targeted, but they're not that common. Well, considering how much gaming has failed to appeal to both genders when they deliberately try to do so (looking at you BFV), it's dumb to say that gender marketing should be a common practice in gaming. It's much better to market a game based on its accolades instead.
Alyxx Posted March 16, 2019 Posted March 16, 2019 8 hours ago, UleTheVee said: Well, considering how much gaming has failed to appeal to both genders when they deliberately try to do so (looking at you BFV), it's dumb to say that gender marketing should be a common practice in gaming. It's much better to market a game based on its accolades instead. Hey, I don't mind badass female soldiers in WW2 situations. I just mind them trying to convince us it's based on historic facts...
UleTheVee Posted March 16, 2019 Posted March 16, 2019 1 hour ago, Alyxx said: Hey, I don't mind badass female soldiers in WW2 situations. I just mind them trying to convince us it's based on historic facts... Which is why this marketingt ploy didn't work at all... Not helping things was the mocking of criticism at that event...
Alyxx Posted March 16, 2019 Posted March 16, 2019 (edited) 2 minutes ago, UleTheVee said: Which is why this marketingt ploy didn't work at all... Not helping things was the mocking of criticism at that event... Not at all. If they had just plain admitted they took artistic liberties and put a disclaimer "this game is not accurate" I think people would've loved it as an alternate reality thing. So the issue wasn't really the gender thing but more them acting like jackasses about it. Edited March 16, 2019 by Alyxx
skyfire Posted March 17, 2019 Posted March 17, 2019 I have noticed that they try to portray combat women in some games but in reality I have yet to see combat women that takes down enemies. I mean atleast games need to show facts and not propaganda.
